Empowers the MCMC to administer the numbering plan, register service providers and police Sender ID misuse.
MCMC numbering plan, Sender ID registration and A2P routing for traffic terminating in Malaysia
The Malaysian Communications and Multimedia Commission (MCMC) administers the +60 numbering plan and the Sender ID regime under the Communications and Multimedia Act 1998. Four mobile networks carry domestic traffic: Maxis, Celcom Digi (the post-merger Celcom + Digi entity), U Mobile and Yes (YTL Communications). 4notify routes via direct tier-1 interconnects with all four, registers alphanumeric Sender IDs and enforces the Do-Not-Originate (DNO) list at the API edge.
Whereas, in exercise of the powers conferred by section 25 of the Communications and Multimedia Act 1998 and the National Numbering Plan administered by the MCMC, this Warta is issued concerning A2P SMS traffic into Malaysia and the registration of Sender Identification.
Allocation of +60 mobile ranges, short codes and dial patterns; CLI verification requirements.
Service quality, identification of originating party and traceability obligations on A2P traffic.
MCMC notification + carrier contracts
4notify is registered with MCMC as an A2P delivery provider and holds Sender ID contracts with Maxis, Celcom Digi, U Mobile and Yes.
Alphanumeric Sender ID registration
Brands register their Sender ID (e.g. "MAYBANK", "POSLAJU") with each operator. Requirements: registered trademark or business registration (SSM), sample message, declaration of use. Activation: 5-10 business days.
DNO list enforcement
Banks, federal agencies and emergency services may never be impersonated as a sender. 4notify replicates the DNO list at the API edge with a 5-minute cache TTL.
Unsubscribe keyword processing
On every commercial message, the keywords STOP / BERHENTI are processed within 3 days and propagated into the suppression list across all four carriers.
json
{
"event": "sms.deliver",
"to": "+60123456789",
"sender_id": "POSLAJU",
"sender_token": "MY-BRAND-2026-POSLAJU-3001234",
"text": "Pos Laju: parcel 481923 is out for delivery today. Track: poslaju.my/abc. Reply STOP to opt out.",
"dno_verified": true,
"carrier_route": "maxis_direct"
}Pos Laju: parcel 481923 is out for delivery today. Track at poslaju.my/abc. Reply STOP to opt out.
- MCMC notification as an A2P provider current
- Alphanumeric Sender ID registered on all four carriers
- DNO list verification at the API edge (cache ≤ 5 min)
- STOP / BERHENTI keyword processed within 3 days, documented
4notify is the only A2P provider with simultaneous Sender ID coverage on Maxis, Celcom Digi, U Mobile and Yes plus DNO list verification at the API edge, aligned with the MCMC National Numbering Plan.
Is a Malaysian Sdn Bhd required to send SMS into Malaysia?
No. 4notify operates the tier-1 interconnects from European infrastructure. The Sender ID registration itself requires a brand with provable ownership (trademark or SSM business registration); we assist with the operator filings.
What is the DNO list and why does it matter?
It is the do-not-originate list of reserved Sender IDs (banks, federal agencies, emergency services) that may not be impersonated. 4notify verifies it before every send to block impersonation fraud.
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